Americanisation of European Business
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About the Book
This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries and regions in the 1950s and 1960s.
Book Details
ISBN-13: 9780415171915
EAN: 9780415171915
Publisher Date: 01 Jul 1998
Binding: HARDCOVER
Book Type: English
Country Of Origin: United Kingdom
Dewey: 658.009
Height: 241 mm
Language: English
Lexile Reading: 1670
No of Pages: 235
Pagination: 256 pages
Returnable: Y
Spine Width: 23 mm
Title Prefix: The
Year Of Publication: 1998
ISBN-10: 0415171911
Publisher: Routledge
Acedemic Level: English
Bood Data Readership Text: Undergraduate
Continuations: English
Depth: 25
Gardner Classification Code: B00
Is LeadingArticle: Y
LCCN: 97045919
MediaMail: Y
Number of Items: 01
PrintOnDemand: N
Series Title: Routledge Studies in Business History, 5
Sub Title: The Marshall Plan and the Transfer of Us Management Models
Width: 171 mm