Corporate Communications: Convention, Complexity and Critique
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About the Book
The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies." Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. The authors pose important questions such as: Where does the central idea of corporate communications come from? What are the underlying assumptions of most corporate communications practices? What are the organizational and ethical challenges of attempting truly 'corporate' communication?Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.
Book Details
ISBN-13: 9781412931021
EAN: 9781412931021
Publisher Date: 13 Mar 2008
Binding: Hardcover
Continuations: English
Dewey: 651.7
Illustration: Y
LCCN: oc2008070825
No of Pages: 251
Series Title: English
Sub Title: Convention, Complexity, and Critique
ISBN-10: 1412931029
Publisher: Sage Pubns Ltd
Acedemic Level: English
Book Type: English
Depth: 25
Height: 241 mm
Language: English
MediaMail: Y
PrintOnDemand: N
Spine Width: 20 mm
Width: 178 mm