Creating Value from Mergers and Acquisitions gives an integrated and international perspective. This new book builds on and extends the author s highly successful title The Essence of Mergers and Acquisitions. This is the first book to provide a comparati

Table of Contents:
• OVERVIEW OF WORLD BUSINESS. • Nature of International Marketing: Challenges and Opportunities. • Trade Theories and Economic Development. • Trade Distortions and Marketing Barriers. • WORLD MARKET ENVIRONMENT. • Political Environment. • Legal Env