Fascinate: How to Make Your Brand Impossible to Resist
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About the Book
Suggests methods companies can use to attract consumers through the psychology of fascination with an assessment tool called the Brand Fascination Profile.
Book Details
ISBN-13: 9780062206480
EAN: 9780062206480
Publisher Date: 26/04/2016
Binding: HARDCOVER
Continuations: English
Dewey: 658.800
Height: 241 mm
LCCN: 2015038179
No of Pages: 327
Series Title: English
Sub Title: How to Make Your Brand Impossible to Resist
ISBN-10: 0062206486
Publisher: HarperBusiness
Acedemic Level: English
Book Type: English
Depth: 38
Edition: REV UPD
Language: English
MediaMail: Y
PrintOnDemand: N
Spine Width: 28 mm
Width: 165 mm
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