Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of Blackberry
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About the Book
"In 2009, BlackBerry controlled half of the smartphone market. Today that number is less than one percent. What went so wrong? Losing the Signal is a riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed. The rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway. With unprecedented access to key players, senior executives, directors and competitors, Losing the Signal unveils the remarkable rise of a company that started above a bagel store in Ontario. At the heart of the story is an unlikely partnership between a visionary engineer, Mike Lazaridis, and an abrasive Harvard Business school grad, Jim Balsillie. Together, they engineered a pioneering pocket email device that became the tool of choice for presidents and CEOs. The partnership enjoyed only a brief moment on top of the world, however. At the very moment BlackBerry was ranked the world's fastest growing company internal feuds and chaotic growth crippled the company as it faced its gravest test: Apple and Google's entry in to mobile phones. Expertly told by acclaimed journalists, Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century"--
Book Details
ISBN-13: 9781250096067
EAN: 9781250096067
Publisher Date: 03/05/2016
Binding: PAPERBACK
Continuations: English
Dewey: 338.470
Height: 216 mm
LCCN: bl2016018884
No of Pages: 279
Series Title: English
Sub Title: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of Blackberry
ISBN-10: 1250096065
Publisher: Flatiron Books
Acedemic Level: English
Book Type: English
Depth: 25
Edition: Reprint
Language: English
MediaMail: Y
PrintOnDemand: N
Spine Width: 18 mm
Width: 140 mm