Managing Business Relationships
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About the Book
This text examines the problems of managing and developing strategy in complex business markets, in a form suitable to those who want to understand business markets better, or need to make profits in them.
Book Details
ISBN-13: 9780471970750
Publisher: John Wiley and Sons Ltd
Publisher Imprint: John Wiley & Sons Ltd
Height: 228 mm
No of Pages: 304
Type: Postgraduate, Research & Scholarly
Width: 150 mm
ISBN-10: 0471970751
Publisher Date: 20 Feb 1998
Binding: Paperback
Illustrations: Ill.
Type: Undergraduate
Type: Professional & Vocational