This well organised, lucidly written textbook explains the basic concepts of mutual fund, operational policies, practices, investment in securities, some aspects of portfolio management, selection, mutual fund marketing, and detailed analysis of the latest developments in mutual fund industries. Apart from this, the book is well equipped with the fundamentals of research with details of statistical tools required for analysis in research work. This comprehensive book is intended as a text for students of management, research scholars, and is a useful reference for practising managers and investors as well as finance professionals who have an interest in this increasingly expanding area. It would also be immensely useful to those pursuing professional courses in marketing and finance area. Key Features: v Pedagogically rich to help students retain and apply chapter concepts v Comprehensive coverage of bodies and practices v Discusses in detail about the current status of development and future prospects of mutual fund industry in India v Provides exercises to test the students grasp of the subject v Cases in the Indian context v Highlights latest trends with figures and tables.Table of Contents The Financial Market in IndiaSecurities Exchange Board of India (SEBI)Mutual Funds in IndiaRegulatory Framework and Organisation of Mutual Funds in IndiaInvestment ManagementMutual Funds MarketingMutual Fund DerivativesFuture Scenario of the Mutual Fund IndustryA Message for Investors Relating to Investing in Mutual FundsCases