Special Events: Global Event Management in the 21st Century
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About the Book
From a royal wedding to the Summer Olympics, from a state fair to a sales conference -- every special event requires attention to the same key areas: planning, scheduling, organization, marketing, and legal issues.
Book Details
ISBN-13: 9780471396871
Publisher: John Wiley and Sons Ltd
Publisher Imprint: John Wiley & Sons Inc
Edition: 3 Rev ed
Illustrations: colour illustrated forms, index
Spine Width: 32 mm
Type: Professional & Vocational
ISBN-10: 0471396877
Publisher Date: 23 Jan 2002
Binding: Hardback
Height: 240 mm
No of Pages: 488
Type: Tertiary Education (US: College)
Width: 193 mm