Unlock your hidden potential to reach a new plane of creative thinking. This comprehensive “how-to-guide” will stimulate the creativity intrinsic to everyone. Seek out new avenues of problem solving by elevating your ability to conceive ideas. The authors take you on a journey designed to spark confidence by reorganising your thinking patterns and processes. Included here are step-by-step selling and implementation techniques for turning the most difficult problems into achievable, and profitable opportunities.