Retailing Management
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About the Book
Taking a strategic perspective, this text covers developments in retailing, and reflects the changing job market with the centralization of the buying function and limited jobs for buyers. Topics covered include category management, international sourcing decisions, activity-based costing, quick response inventory systems and data-based retailing. There is a new chapter on electronic retailing and location, and examples include international, service retailers and small/independent retailers.
Book Details
ISBN-13: 9780071153874
EAN:
Publisher Date: 01 Nov 1997
Binding: Paperback
Height: 230 mm
No of Pages: 650
ISBN-10: 007115387X
Publisher: McGraw-Hill Education - Europe
Publisher Imprint: McGraw-Hill Education (ISE Editions)
Edition: International 2 Revised ed
Illustrations: col. Illustrations, forms, col. ports.
Type: Undergraduate